HomePublic Health Impact & Governance

Public Health & ESG Framework • Optical Act 1991 Compliant

Democratizing Primary Eye Health Across Malaysia

FocusShift is a healthcare technology platform solving preventive vision care inequality. We unite independent optometrists, transparent consultation fees, B40 community subsidies, and ethical clinical data governance.

Aligned with PeKa B40 & MySalamPDPA 2010 Patient Data SecurityAssociation of Malaysian Optometrists Standards
LHDN Tax Relief•Up to RM 1,000
Majlis Optik Malaysia (MOC)
Majlis Optik Malaysia (MOC)Kementerian Kesihatan Malaysia (KKM / MOH) • Akta Optik 1991
Preventive Eye Exams Conducted5,400+

Early pathology & refractive power checks across KL, Selangor, Johor & Penang

Unconditional Rx Handover Rate100%

Zero prescriptions held hostage; Optical Act 1991 compliance enforced

SME Practices Digitized50+

Independent optometry clinics empowered with automated priority bookings

Locum Wage Theft RateRM 0

Clinics pre-fund shifts into escrow, guaranteeing locum bank transfer within 3–5 business working days

Pillar 1 • Social Impact & Equity

The 10-to-1 B40 Community Sight Pledge

National Health Blueprint

The Vision Inequality Gap

Diabetic retinopathy is a leading cause of preventable blindness in Malaysia. B40 elderly patients often skip eye screenings due to long hospital queues and commercial retail markups.

10-to-1 Cross-Subsidization

Every 10 private diagnostic consultations conducted through FocusShift partner practices co-funds 1 free, comprehensive retinal scan and refraction check for a verified B40 beneficiary.

Childhood Myopia Screening

Over 50% of Malaysian primary students have uncorrected refractive errors. Our network partners with community schools to deliver early detection before irreversible amblyopia develops.

Pillar 2 • Labor ESG & Fair Practice

Optometrist Workforce Formalization & SME Empowerment

Fair Labor Standard
Guaranteed 3–5 Working Day Escrow Payouts

Young locum optometrists often suffer 30–60 day payment delays in traditional retail shops. FocusShift escrows shift fees from clinics upon booking and transfers net earnings directly to locum bank accounts within 3–5 business working days following verified shift completion.

Digital Credential Verification (MOC & APC)

Every practitioner profile is vetted against Malaysian Optical Council records and valid Annual Practising Certificates (Akta Optik 1991), protecting patients from unlicensed refractionists.

Protecting Independent Clinic Chairs

SME boutique optical practices struggle with staff shortages on weekends. Our marketplace lets clinic owners fill open examination chairs with verified optometrists, keeping community practices viable.

Contractual Dispute Mediation

Built-in digital shift agreements, overtime authorization, and structured cancellation policies eliminate informal disputes, providing institutional safety for both employer and employee.

Pillar 3 • Clinical Integrity & Data Trust

Zero Commercial Bias & PDPA 2010 Compliance

Statutory Privacy

Unconditional Prescription Handover

FocusShift mandates that every patient receives their official signed prescription paper after consultation. Optometrists are strictly prohibited from withholding prescriptions to compel retail purchases.

PDPA 2010 Encryption

Patient personal data, WhatsApp booking tokens, and clinical examination records are encrypted at rest and in transit. We never sell patient contact information to optical retail marketers.

MDA Registered Diagnostic Gear

Partner clinics are audited for Medical Device Authority (MDA) registered slit-lamp biomicroscopes, digital tonometer calibration, and fundus retinal imaging capabilities.

Pillar 4 • Diagnostic Equipment Standards

Global OEM Diagnostic Alliance & Continuing Education

Gold Diagnostic Standard

We partner with premier optical diagnostic manufacturers and the Association of Malaysian Optometrists (AMO) to promote high-precision diagnostic examination over disposable retail commerce.

Standardized Equipment Protocols

Encourages modern optical coherence tomography (OCT) and digital fundus photography protocols matching Zeiss, Topcon, and Essilor clinical benchmarks.

CPD Academy for Practitioners

Continuing Professional Development (CPD) points for optometrists, covering dry eye tear-film osmolarity, pediatric myopia management, and diabetic screening.

LHDN Audit-Compliant Invoicing

Official invoices cite Income Tax Act 1967 Seksyen 46(1)(g) up to RM 1,000, fulfilling government audit compliance for preventative health care.

Institutional Grant Readiness

18-Month Strategic Milestone Roadmap

Cradle CIP / Khazanah KIIC
Phase 1: Months 1 – 6•50 Clinics • 10,000 Patient Checks

Primary Network & B40 Subsidy Pilot

  • Onboard 50 certified practices across Selangor, KL, Johor, and Penang
  • Roll out the 10-to-1 B40 Community Screening pilot targeting 1,000 low-income elderly patients
  • Establish real-time MOC / APC credential verification with zero locum wage delays
In Progress / Active
Phase 2: Months 7 – 12•150 Clinics • 30,000 Patient Checks

AI Retinal Screening & Hospital Referral Bridge

  • Pilot AI-assisted diabetic retinopathy and glaucoma screening algorithm
  • Establish direct digital referral bridges with Malaysian public ophthalmology departments
  • Deploy continuing professional development (CPD) modules for locum optometrists
Planned for H2
Phase 3: Months 13 – 18•300 Clinics Nationwide • National Sandbox

National Digital Health Sandbox & MySejahtera Integration

  • Integrate appointment and preventive vision data with KKM digital health sandboxes
  • Expand B40 subsidy matching with corporate CSR endowments and PeKa B40 partners
  • Scale automated workforce roster scheduling across all 13 states and Federal Territories
Scale Phase
Join Our Mission

Partner With FocusShift as a Clinic, Grantor, or Sponsor

We welcome dialogue with government funding bodies (Cradle, MDEC, MOSTI), corporate healthcare foundations, and independent optometry practices committed to ethical clinical care.